Blind Tasting on Twitter

Posted by Grattan O'Brien on April 13th, 2010

The 4th Twitter Event Blind Tasting is taking place on Sunday, April 25th at 9pm and we’re delighted to be supplying the wine for this one. For those of you familiar with the event and just looking to buy the wine prior to the event click here. If you’re still scratching your head asking “Twhat?” then read on…

TWEBT is the brainchild of 3 people; Brian Clayton (@brianclayton), Kevin Crowley (@KevAtFennsQuay) and Paul Kiernan (@grapes_of_sloth) and essentially combines blind tasting a specific wine from the comfort of your home using Twitter to post your updates and follow the updates from other participants. Brian has explained this all very clearly on his own blog. A special thanks to Lar Veale (@SmallSips) who pointed us in the right direction for this event and put us in touch with Brian.

Each month a different supplier is selected by the guys and asked to offer a mystery bottle for sale.  The wine will be carefully wrapped so that you can’t see the label or any distinguishing features. Brian and Kevin host the event and guide the tasting through 5 stages. The event is expected to last about 90 minutes.

Interested? It’s simple to get involved:

  1. Open a Twitter account at http://twitter.com 
  2. Follow us @OBriensWine, Brian @brianclayton and Kevin @KevAtFennsQuay and the hashtag #twebt
  3. Buy the Mystery Wine on our website before Tuesday 20th http://www.obrienswine.ie/Wine/White-/15-20/10WIRL001
  4. Keep an eye on Brian and Kevin’s instructions between now and April 25th and be ready to participate as much or as little as you like on the night.

Any Questions or want to buy in one of our stores? Just drop a comment below or talk to us on twitter @OBriensWine

9 Responses to “Blind Tasting on Twitter”

  1. Paul Says:

    Thanks for the credit, guys, but I didn’t actually have anything to do with inventing #twebt !

  2. Grattan O'Brien Says:

    Rumour has it that it was you requesting a wrapped bottle of wine that inspired the idea in the first place!!!

  3. Paul Says:

    I did some fact checking and it seems that you’re correct, Grattan. I wasn’t aware of that!

  4. Blind Tasting With Twitter + O Briens Says:

    [...] Tasting With Twitter + O Briens This sounds like it might be a bit of fun: Blind Tasting on Twitter | O'Briens Wine Blog Reply With Quote [...]

  5. Eoghan Says:

    Would it be possible to buy a bottle in your Athlone Branch

  6. Grattan O'Brien Says:

    Hi Eoghan – we’ll get that sorted no problem for you and should be available from tomorrow.

  7. gary Says:

    sounds like a great laugh….could i be let pick up a bottle at the ballybrack branch? got rid of the credit card so cant buy online, thanks

  8. Grattan O'Brien Says:

    Hi Gary – no problem at all – we’ll have the bottle available to buy there tomorrow (Friday) from about lunchtime onwards.

  9. Twebt the fourth : ManicMammy's Blog Says:

    [...] grab your bottle at an O’Briens outlet and join in on Twitter. Follow organisers Brian Clayton and Kevin Crowley and many others [...]

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